Google have taken super-high resolution pictures of the world's most famous and historic artworks and make them accessible to all using an interior version of Google Streetview to recreate the gallery experience for online visitors. Also, each of the 17 museums involved in the project, including London's Tate and National Gallery, MoMA in New York and Reina Sofia, Madrid, has selected one artwork to be photographed with 'gigapixel' photo capture technology; that takes the viewer beyond what the naked eye can usually see, a 7 billion pixel representation that shows the texture of the paint, the individual brush-strokes, the cracks, the patina.
www.googleartproject.com
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- Andrew McStay
- I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.
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