Monday 26 November 2007
Social Networks Set Sights on U.K. Market
After registering its millionth user in the U.K. last month, social networking site LinkedIn is now set to open an office there. And Facebook recently announced the appointment of Blake Chandlee to head up its own new operation in London. The expansions signal a recognition on the part of U.S.-based social networking firms of the advertising potential in the U.K. market. More here.
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- Andrew McStay
- I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.
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