Saturday, 22 October 2011
Facebook: the 'creepy' test
The Telegraph has an article here quoting Sean Parker, an investor in and former president of Facebook, commenting “There’s good creepy and there’s bad creepy. And today’s creepy is tomorrow’s necessity”. This is akin to Zuckerberg's recent pronouncement (and PR gaff) that privacy is dead. Certainly in Europe, the debate has a long way to go. What is interesting though is the clash of philosophies, that is perhaps along a Europe/US divide. One tends towards deontological positions (as enshrined in the Article 29 working group's position in privacy) and that of the US. This, at least as far as industry goes, but also many legislators, appears more Pragmatic, in the sense that privacy is not absolute. Rather, it is up for renegotiation as social circumstances change. Of course, while deontological positions run the risk of outdating themselves, Pragmatic perspectives are subject to those who are powerful enough to dicate the conversation. The privacy issue on both sides of the Atlantic has a long long way to go.
- Andrew McStay
- I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at firstname.lastname@example.org if you are interested in Ph.D supervision or consultancy services.