Thursday, 22 September 2011

UK students ‘most distracted by social media’

More than nine out of ten British students are distracted by Facebook, Twitter and other social networking sites at least once an hour, a new global survey has claimed. Article at Telegraph.co.uk here.

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I am a Lecturer for Bangor University. Current research interests include behavioural advertising, viral culture, tensions between creativity and innovation, dataveillance, virtual environments and locative media. I am the author of Digital Advertising and currently working on my next book contracted to Continuum that investigates the social, cultural and legal impact of behavioural advertising. Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.