Anyone with an interest in creativity and advertising will have heard of Bill Bernbach, of Volkswagen and "Lemon" fame. Marking the year, DDB have put together a portfolio of his work. Link to Creative Review here.
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- Andrew McStay
- I am a Lecturer for Bangor University. Current research interests include behavioural advertising, viral culture, tensions between creativity and innovation, dataveillance, virtual environments and locative media. I am the author of Digital Advertising and currently working on my next book contracted to Continuum that investigates the social, cultural and legal impact of behavioural advertising. Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.
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