Tuesday, 5 May 2009

Click here for more tax: Google to help the BBC, say ministers

Interesting article from the UK's Daily Mail that describes that Google could be be hit with an online advertising tax to boost the coffers of the BBC, under proposals being discussed by the Government.

Ministers are considering taxing search engines, download websites and broadband providers to fund public service TV and the roll-out of broadband. Article here.

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I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.