Wednesday, 5 March 2008

Facebook Finds a No. 2 Unlike Its No. 1

Sheryl Sandberg may well be a perfect hire to be the No. 2 executive at Facebook. At Google she was one of the executives charged with counterbalancing the company’s wacky free-for-all culture with order and organization. She looked after the automated systems that accept advertising from millions of clients and place those ads on millions of Web sites, and she was in charge of the thousands of people who work on those systems. More here.

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I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at if you are interested in Ph.D supervision or consultancy services.