Saturday 25 August 2007
What is television for?
Newsnight presenter Jeremy Paxman has criticised the BBC and the television industry as a whole. He said the industry was obsessed with encouraging reaction from the audience. The BBC has viewer reactions here and invite responses to whether there should be less focus on interactivity, what viewers think television is for and whether the industry is losing the trust of it's audience?
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- Andrew McStay
- I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.
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