Thursday 28 June 2007

Facebook: the schoolyard popularity contest

Although I've posted about it here, I've never really used Facebook or any other social networking site. I have a spoof account that I opened so as to have a 'poke' around and have the grand sum of three online friends, including my girlfriend and her sister. The other shares an interest in my namesakes concepts on quantum reality. To be honest, I just don't see the point. I should probably also state upfront that I am over 30.

My SO's sister showed me how to use it in full and even how to 'zombie' people but it still leaves me dead and wondering if this is all a bit sad? Why do we offer ourselves up so readily to the sacrificial alter of data-gatherer's? Thankfully I am not alone. More from MSNUK.

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I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.