Sunday, 9 November 2008

More people watching TV despite strong competition

James Robinson for the Media Guardian notes that 'the number of people watching television has increased this year, according to figures released today by industry body Thinkbox. Figures for the year to September show that viewing numbers for the commercial channels are up 5 per cent on the same period last year, despite competition from other media, including the internet'. Article here.

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I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.