Wednesday 11 July 2007

BBC pledges revolution to tackle digital challenge

More from the Guardian Unlimited here.

1 comment:

Anonymous said...

This article suggests that only public service broadcasters like the BBC can provide quality content in areas like news and comedy. This is a well-worn argument.But does it apply to the online environment? Some of the most telling news and funniest moments I've come across lately are consumer-generated. Try Googling "cat spanking" (for humour unregulated by BBC standards of taste and decency) or looking at the various blogs coming out of the Iraq war and its aftermath (for unregulated news).

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I am director of the Media and Persuasive Communication (MPC) network at Bangor University where I also lecture on political-economy of the media. I am currently working on a book provisionally titled Deconstructing Privacy for Peter Lang and leading two empirical projects in connection with privacy perception and the use of new media for smoking cessation. I am author of Creativity and Advertising: Affect, Events and Process (Routledge, 2013); The Mood of Information: A Critique of Behavioural Advertising (Continuum, 2011); and Digital Advertising (Palgrave-MacMillan, 2009). Please contact me at mcstay@bangor.ac.uk if you are interested in Ph.D supervision or consultancy services.