This blog is maintained primarily for my students at Bangor University. However, if you've stumbled upon these pages and want to contribute, that's just fine too. They are intended as a resource for those interested in digital advertising and wider digital media culture. To search for a particular topic use the search bar on the top left hand side. If you are interested in Ph.D supervision or consultancy services please scroll down to the bottom for contact details.
Sunday, 17 June 2007
The End of Broadcast Television?
It seems like aeons since the soothsayers predicted the death of broadcasting and the rise of TiVo. Still, practice moves slower than fantasy. In the UK we have dramatic changes with the advent of Sky+ and Virgin On-demand. Slashdot has more on how users will influence scheduling, content and of course advertising.
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